ALACER
From the Latin word for quick,
eager, lively
These adjectives certainly
described Jay Patrick, who
founded Alacer Corp. in 1972,
at the age of 60, when most
people are planning for
retirement, and then built the
company into one of the
leaders in the field of health
food supplements and Vitamin C
for the next 30 years until
his passing in 2003.
In 1970, Jay developed a
timed-release Vitamin C tablet
that included all seven
mineral ascorbates, in
addition to other vitamins and
minerals, and gave it the name
Super Gram III.
Super Gram III proved highly
successful, and, in 1978, Jay
and the Alacer team developed
a product containing mineral
carbonates which would react
in water to form a great
tasting drink, simulating the
animal production of the seven
mineral ascorbates which
humans cannot produce in their
own bodies. The product was
introduced to the World
Congress on Vitamin C in 1978
and was named Emergen-CŪ. |